Post-production or editing is one of the most crucial processes in professional photography, especially since the industry moved to digital cameras about a decade ago. Simply using expensive gear to capture a photo is not enough. Many masterpieces were photographed using budget cameras, but the editing truly made them shine. Post-processing was less common among professionals using film cameras since the film did an excellent job in colour reproduction and dynamic range. Due to the complexity, it was common for photographers to send their film to a lab for development. Later, labs began offering film scanning services, allowing photographers to do some digital editing on their images.
When we take a picture with a digital camera, it automatically applies predefined settings and saves it in compressed JPEG format. While it does a decent job in most cases, it's not always perfect. Lighting conditions can change rapidly, and we might need to adjust the brightness or contrast in specific areas. Additionally, warm tones might work better for one scene but not for another. Therefore, it's recommended to shoot in RAW format, which saves all the unprocessed image data, allowing us to make adjustments in post-processing to enhance the image. However, this process can be very time-consuming, and many amateur and even professional photographers choose to skip it.
Some photographers argue that the art of photography ends as soon as the shutter closes. But that would be a naive, purist, and romanticised point of view. Post-processing, whether in a darkroom or on a computer, plays a massive part in the look of the final image. It is another chance to reinforce the creative voice, refine things, and draw attention to the picture's point. Because we believe, after all, every photo is taken for a reason, to get a message across.
Over the years, we developed our signature creative editing style and use the leading tools in the industry, such as Adobe Lightroom and Photoshop. Each image that we deliver goes through multiple treatments. After the culling process, we apply our Lightroom Presets and choose one that fits the scene and lighting condition. In the subsequent treatment, we do basic retouching, add special effects and other adjustments that apply artistic interest and get the image print-ready. The last treatment is editing in Photoshop, used as necessary to remove any blemishes or skin problems and for further advanced edits.
The result is refined, professional, print-ready images that look great in any format, whether printed as wall art on your wall or shared on your social media.
As event, corporate and wedding photographers, we get to know the people we photograph, how they interact with each other, and their relationships. We invest a lot in time, planning, and building a rapport with people. It all affects our photography, editing style and the final images. We edit all our artwork by ourselves and believe we owe our clients to be 100% authentic.
Please check below for some before and after examples.
Our signature editing style
How camera see the scene against how we see it
An ordinary image can be converted into a masterpiece
Retouching is necessary in baby and newborn photography to correct the skin problems
Professional retouch that keeps natural look
Creative | Clean | Contemporary
Based in Melbourne and specialising in Family Photography, Corporate Photography and Wedding photography. Artistic imagery with an unforgettable photographic experience. Premium professional photography services for you, your family and your organisation.
For more information about the photographer, please check our About page.
PY-PHOTO provides on-location photography services in Melbourne and all over Australia
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PY-PHOTO, MELBOURNE, Australia